“It took over nine months to find a lender and get a deal that was agreeable. Having an experienced third-party industry consultant working with us became very instrumental in obtaining funding,” said Zelickson. “Jerry provided us with an iron clad, investment-grade financial package to present to the investors and lenders, which clearly made a difference in the outcome. I don’t think the results would have been the same without AEM and Jerry as a resource,” explained Zelickson. “Having had no history in the industry, it was important to have someone with knowledge and years of experience to verify what we could only assume up to that point.”
“We bid several companies and spent a good deal of time deciding on a game vendor” said Zelickson. “We chose Alpha-Omega Sales in conjunction with Alpha-BET Entertainment because of their financial approach to the process. Their evaluation of games was based on the concept ‘if this is the number you want to reach (in sales), these are the games you need’ – it wasn’t about buying the newest or trendiest games. It was about buying the one’s that would provide us with the best ROI.”
“At the end of the day, it was the way AEM and Alpha-Omega Sales stepped up and met the many challenges along the way that impressed me most,” said Zelickson. “No matter what you plan or how much you plan, things are going to change. You can deal with it in a negative or positive fashion. Jerry, Joseph and the Alpha-Omega team approached everything in a positive fashion asking how can we solve it and how do we move forward. They were a great partner and were as invested as we were in getting this done.”
Barry Zelickson, Co-Owner
Big Thrill Factory
View Play Meter’s article “Solid Planning Produces Solid Results” by visiting our Resource Library/Articles.
